While writing for search engines may seem to make a lot of sense, we should think clearly about WHY we are doing that. Is it because we want to make search engine crawlers happy? Yes, perhaps, but we only need that in order to bring in Human readers to read our articles. So let’s stop […]

It’s great to see you in class today, thanks for joining and we’ll get started with real time intelligence right away 🙂 Last time (2 weeks ago) I showed you the mindset you need to have in order to provide better, more engaging content for your Human Readers. Since we talked a lot about the mindset, […]

There’s nothing better than having a class on Saturday, is there? Well, you know what they say: „there’s no rest for the wicked”, so let’s get into some more wicked stuff that would make most SEOs be like: “oh, you heathen!”. What I’m talking about is of course, optimizing content for Humans, which most people […]